Whether for a major chain of theme parks or a one-off festival, ChiliGames Ltd. provide a sizzling games solution to enhance your visitor experience and help you generate more revenue.

With ChiliGames’ staff having such a public face, it is important that all their visible staff convey a ChiliGames in a positive and friendly light. This is where their work-wear, clothing and vehicle livery plays an important role.

Our brief was simple – make it HOT!

The original logo was simplified for screen printing and corporate clothing use plus other variations were created for posters, vinyl banners and vehicle sign writing.

Disciplines used within this project:
• Branding
• Corporate Clothes Branding

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During the design process for stationery and the web site build, we also looked at various ideas for merchandising. This included t-shirt designs for instructors and the swimmers to purchase, sweatshirts, goggles, swimming hats and other related products.

At the time of going live, the guys at BEST are still undecided on a final brand identity!

Disciplines used within this project:
• Branding
• Merchandising and Corporate Clothing

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